Let’s go back to Black Friday

The holiday decorations have come down and we’ve rolled into February. Black Friday may be a distant memory for some, but at DSplus we’re still talking about our programs that helped keep clients driving in the black on that frenzied day – and throughout the shopping weekend that followed.

Using our innovative Estrategy, Black Friday-themed emails were sent to customers most likely to buy—and buy they did. Our ePromos helped drive consumers into showrooms for great deals and stunning service specials.

We reached nearly forty thousand Conquest Customers—and more than 4% of those customers engaged with the Epromo, making it one of our strongest sends of the year.

We’re aiming for even higher rates of engagement for 2016 with our innovative sends and services—well before the next Black Friday rolls around, too.

What’s everyone doing this Arbor Day, anyway?

—DSplus