Why Personality is Key
May 16, 2019Do you want to take your customer engagement to the next level? Do you customize your newsletter every month? This is an easy way to set yourself apart from competition, so get started if not!
To create compelling custom pieces, we recommend sending us anything your dealership is doing in the community, employee spotlights, birthdays, recipes, or sales and service incentive pieces. These all have performed well and your customers will enjoy seeing what you’re doing in the community as well as specials at your dealership. Any article to give your dealership more personality is great! As your events will occur throughout the month, be sure to send information over to your Account Executive soon after, so you don’t have to worry about it at month-end.
We are now also offering you an engaging library of featured articles as well. Each month our Creative team puts together 6-8 pre-written articles that you can chose from without the hassle of creating your own! These articles range from model features to seasonal articles, and there really is something for everyone.
Each month, you can choose up to three of these library articles for your custom content, continue to create your own, or do a combination of both! We recommend to choosing two premium articles and one strong dealership-focused article.
Talk to your Account Executive today about customizing your newsletter!